With today’s busy schedules, it’s no wonder that ready-to-eat canned food, frozen dinners, and fast food takeout have largely replaced traditional home-cooked diets. Modern urban living has become easily manageable thanks to these food options, but this convenience does come at a heavy price.
Many types of processed food are made with substantial amounts of salt, sugar, and fat—ingredients that contribute to obesity when consumed in excess. According to the Food and Agriculture Organization (FAO) of the United Nations, the Philippines is among the list of developing countries with high rates of obesity.
A return to ‘slow cooking’ or preparing home-cooked meals with a healthier choice of ingredients has long been advocated in the fight against unhealthy eating habits. But given the hustle and bustle of everyday life, homemakers may not have the luxury to prepare nutritious meals for their families. This is why Philips has come up with an induction cooker designed to promote healthy eating while bringing efficiency to the kitchen.
“Good health shouldn’t be impossible to achieve despite the fast-paced lifestyles we have today. Philips wants to help consumers overcome the everyday challenges that prevent them from taking charge of their lives,” says RJ Buenaventura, Philips’ General Manager for Personal Health. “Preparing healthy home-cooked meals can be made less time-consuming with appliances that make the kitchen more efficient.”
Philips’ 2100W high-power induction cooker shortens cooking time by about a third compared with what other cookers can do. This helps seal nutrition better into the food while reducing the time spent in the kitchen. Other features include a user-friendly touch control panel, six power levels for different cooking needs, as well as five healthy menus that come with their own unique heating programs. It’s also a much safer alternative to conventional gas cookers in homes, including condos.
“Many consumers have poor eating habits because of a number of factors like stress, poor time management, and not knowing what to eat. If there’s a way to make it easier to learn about and prepare healthier meals at home, it can make it easier for them to change their lifestyles for the better,” says Reah Ronsayro, Philips’ Business Development Manager for kitchen appliances. “Philips’ induction cooker has been designed with these challenges in mind. Not only does it provide healthy menus, but it also reduces the time it takes to cook healthy dishes.”
As the world’s no. 1 home cooking and food preparation appliance brand, Philips is currently offering the Induction Cooker as part of its Big Switch kitchen appliance upgrade at True Value. Get 40 percent off by exchanging your used or unused gas or electric stove (either one- or two-burner) or induction cooker of any brand.
To learn more about Philips products, log on to www.philips.com.ph or like the Philips Home Living Philippines Facebook fan page.
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About Royal Philips
Royal Philips (NYSE: PHG, AEX: PHIA) is a diversified health and well-being company, focused on improving people’s lives through meaningful innovation in the areas of Healthcare, Consumer Lifestyle, and Lighting. Headquartered in the Netherlands, Philips posted 2014 sales of EUR 21.4 billion and employs approximately 108,000 employees with sales and services in more than 100 countries. The company is a leader in cardiac care, acute care and home healthcare, energy-efficient lighting solutions and new lighting applications, as well as male shaving and grooming and oral healthcare. News from Philips is located at www.philips.com/newscenter.
