TAGUIG CITY, June 12, 2015 – Power Mac Center today marks its maiden appearance at the Philippine Fashion Week taking place at the Level 1 Aura Atrium of the SM Aura Premier. As the Official Technology Retail Partner of the country’s grandest fashion extravaganza, Power Mac Center takes inspiration in bringing together technology and style to glam up the experience of Manila’s fashion glitterati for three days filled with fashion, lifestyle and beauty.

Boyet Dysangco creations for Case-Mate at the 2015 PowerMac Philippine-Fashionweek
Boyet Dysangco creations for Case-Mate at the 2015 PowerMac Philippine-Fashionweek

Power Mac Center’s debut on the Philippine Fashion Week runways turns the spotlight on mobile accessories, showcasing global lifestyle brands that serve up mobile accessories as fashion statement pieces and must-haves in the digital era.

“This has been one of the most exciting ventures for Power Mac Center, and we are delighted to work together with Philippine Fashion Week. Our synergy is a reflection of fashion and technology crossing paths to bring about stylish mobile accessories that deliver a visual feast of style, color and texture,” said Power Mac Center Marketing Director Joey Alvarez.

“In joining Philippine Fashion Week, Power Mac Center sets a footprint in the fashion circuits as well as push the boundaries for creativeness and versatility in the digital lifestyle realm,” added Mr. Alvarez.

Sidney Perez Sio creations for Beats by Dr.Dre at the 2015 PowerMac Philippine-Fashionweek
Sidney Perez Sio creations for Beats by Dr.Dre at the 2015 PowerMac Philippine-Fashionweek

Becoming sleek additions to the Philippine Fashion Week are Power Mac Center brand ambassadors and their mobile accessories brands: Jeron Teng for Beats by Dr. Dre; Gretchen Ho for Happy Plugs; Daniel Matsunaga for Moshi; Mari Jasmine for Case-Mate; Rovilson Fernandez for Gosh!; and Vanessa Matsunaga for Knomo London.

The featured brands introduce into the local fashion scene its respective collections of audio products, laptop bags, phone cases and power banks that bring edge to the Holiday 2015 Collections of the following Filipino designers Arnold Galang (Happy Plugs Audio), Lyle Ibañez (Happy Plugs Cases), Anthony Nocom (Moshi), Boyet Dysangco (Case-Mate), Roland Alzate (Gosh!), Jeffrey Rogador (Knomo London), and Sydney Perez Pio (Beats by Dr. Dre). These style visionaries highlight the latest fashion trends and how they seamlessly work with fashion-forward accessories for the tech-savvy and style-conscious audiences.

Anthony Nocom creations for Moshi at the 2015 PowerMac Philippine-Fashionweek
Anthony Nocom creations for Moshi at the 2015 PowerMac Philippine-Fashionweek

Follow Power Mac Center on social media platforms for access to Philippine Fashion Week highlights and check the official hashtag, #PowerMacCenterPhFW.

Established in 1994, Power Mac Center has grown to become a reliable consumer electronics retail shop and service provider to the Filipino consumer. The company continues to deliver solutions that provide customers with superior digital lifestyle experience through its extensive network of retail stores, service and training centers nationwide.

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Contents of this post were taken from a press release at an event covered by the author.