1:1 magnification macro lens that shoots at as close as 1.2cm from a subject 

FUJIFILM Corporation (President and CEO, Representative Director: Teiichi Goto) is pleased to  announce the launch of the “FUJINON Lens XF30mmF2.8 R LM WR Macro” (XF30mmF2.8 R  LM WR Macro) on November 2, 2022. It will be a new addition to the line-up of interchangeable  XF lenses designed for X Series of mirrorless digital cameras, providing a compact lightweight  design and outstanding image quality based on Fujifilm’s proprietary color reproduction  technology. 

The XF30mmF2.8 R LM WR Macro is a standard prime lens with the focal length of 30mm  (equivalent to 46mm in the 35mm film format). Compared to conventional standard lenses, this  product has a substantially-reduced minimum working distance and greatly-improved close-up  performance, capable of macro photography at a 1:1 magnification ratio.  

Despite being a highly versatile standard lens, it has virtually no constraint in terms of working  distance from a subject matter. The ability to shoot dynamic true 1:1 macro photography means  users can enjoy tabletop photography of going up close and personal to a subject in front of them  in limited space, as well as a wide range of categories including portraiture and snapshots  that take advantage of natural perspectives. The lens’s compact design makes it possible to  take maximum advantage of X Series’ portability, offering unconstrained photographic  experiences. 

The XF30mmF2.8 R LM WR Macro, which consists of 11 elements in nine groups including three  aspherical elements and two ED elements, is a standard prime lens capable of 1:1 magnification  macro photography at the minimum shooting distance of just 10cm (*1) despite its compact  design. Due to the X Series’ use of APS-C image sensor, a subject is photographed 1.5 times  larger in full-frame equivalent.  

The lens also uses the Inner Focus system, in which a linear motor drives the focusing group of  elements, to deliver fast and highly accurate AF. The focusing operation is quiet and smooth even  for close-ups, which involves large movement of focusing elements. Furthermore, the compact  design, weighing just 195g thanks to the compact and lightweight X Mount system, enables  advanced versatility and mobility, required as a standard lens with applications in diverse  situations. 

(*1) This refers to distance from the sensor surface to the subject. The distance from the front lens element to the subject is 1.2cm. 

(1) Enabling macro photograph to expand the standard lens’s scope of applications 

  • The lens’s design consists of 11 elements in nine groups including three aspherical elements  and two ED elements, controls various forms of aberration including chromatic aberration, spherical aberration and field curvature to deliver advanced image-resolving performance. 
    The standard 30mm focal length (equivalent to 46mm in the 35mm film format), which is close to the field of view for humans, makes it an ideal choice for portraiture and snapshots in natural perspectives. 
  • The minimum working distance of 10cm and the maximum magnification ratio of 1:1 (equivalent to 1.5x in the 35mm film format) means users are liberated from distance constraints from the subject. Enjoy photographic expressions, much more unconstrained and diverse than with conventional standard lenses, such as snapshots that go up close and personal to the subject, and tabletop photography taken in limited space. 

(2) Use of a linear motor and a compact lightweight design to achieve fast and accurate autofocus

  • The lens uses the Inner Focus system, in which a compact and lightweight focusing lens  group is driven by a linear motor to attain accurate focus in as fast as 0.02 seconds (*2). The Inner Focus system generally involves a large number of elements, increasing the length of the lens. However, this lens is lightweight and measures just 69.5mm, thanks to the optimized placement and shape of aspherical elements. The system ensures that the standard lens captures a decisive photo moment in a variety of situations. The linear motor’s advanced resolution capability ensures focusing accuracy even in macro photography with a very shallow depth of field. 
  • The optimization of optical design and production processes has reduced barrel parts in the  lens mechanism to successfully achieve a compact form factor. Metal is used for parts that come in contact with a user during lens operation to add a touch of elegance, while other components have been reviewed thoroughly to reduce weight. The result is a compact and lightweight lens weighing 195g and measuring 69.5mm in length with the filter thread size of 43mm. It can be left attached to a camera as a standard walkaround lens as it causes minimum strain to users, making their photographic experience more comfortable than ever before. 

*2 Using an internal measurement method compliant with the CIPA Guidelines, when mounted on the mirrorless digital  camera “FUJIFILM X-T4” with Phase Detection AF activated and the High Performance Mode turned ON. 

(3) Dust and weather resistant structure capable of operating at low temperatures for  advanced practical usability 

  • The lens barrel is weather-sealed in nine places so that it is dust and weather resistant and  can be used in temperatures as low as -10℃. This lens can be kept mounted on a camera as a standard lens with peace of mind, allowing users to continue shooting even in outdoors in light rain or in a dusty environment. 

Pricing and Availability 

  • XF30mm – P38,990.00 
  • Available at FUJIFILM Authorized Dealers nationwide at the end of November 2022.

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