The Pokémon Company, Niantic, Inc. and Globe collaborate for new PokéStops and Gyms.
MANILA, PHILIPPINES – OCTOBER 28, 2016 – The Pokémon Company, creators of one of the most popular entertainment properties in the world, Niantic, Inc., innovative developer and publisher of ‘real world games’, and Globe Telecom, the Philippines leading mobile brand, today have officially announced a new partnership.
“Pokémon GO fever has certainly taken over majority of Filipinos’ digital lifestyle. From walks to ‘lure parties’ the take-up on the mobile game continues to grow. We want to give our customers more reasons to enjoy the game, and the launch of new PokéStops and Gyms is just the start of our collaborative efforts,” says Globe Senior Advisor for Consumer Business, Dan Horan.
Starting October 28, Pokémon GO trainers will find that Globe retail locations and charging stations have become PokéStops and Gyms in game, with more and more PokéStops sprouting across the country. To help spread more Pokémon GO joy, Globe will be working with its partners, namely Ayala malls, Puregold, Robinsons Malls and SM Supermalls. With this, players will be able to see more of these markers on their Pokémon GO apps for more chances of catching Pokémon to expand their Pokédex.
Above: Globe Telecom together with The Pokémon Company and Niantic confirmed their partnership to make the Pokémon Go experience more accessible and enjoyable to Filipinos. Leading the announcement for this exclusive partnership were Globe Chief Commercial Officer Albert De Larrazabal, Globe Senior Advisor for Consumer Business Dan Horan, Niantic Chief Executive Officer and founder John Hanke, and Susumu Fukunaga, Corporate Officer of The Pokémon Company. One of the highlights of the partnership was that Globe retail locations and charging stations have become PokéStops and Gyms in game. To help spread more Pokémon GO joy, Globe will also be working with its partners, namely Ayala malls, Puregold, Robinsons Malls and SM Supermalls.
Globe will also ensure its customers have better accessibility to the app through different mobile offers. On Globe Prepaid’s leading GoSURF50 mobile promo, customers will be able to access Pokémon GO as one of the free apps within the bundle. Globe customers can also download the free Pokémon GO promo on the Globe Switch app. Included in the partnership are distribution rights to Pokémon merchandise, including digital connectors, cool gadgets and a selection of apparel that is perfect for the holiday season.
Above: Niantic Chief Executive Officer and founder John Hanke join Globe Telecom during the announcement of its exclusive partnership for Pokemon Go.
Globe held today the first ever Pokémon festival in the Philippines during Halloween weekend. Free and open to all, guests had a wonderful time meeting Pikachu, enjoying original Pokémon screening, costume contests and many more family surprises. Pokémon GO players also took part in walks and tours around BGC, Taguig.
To get updates on Globe and its latest events and offers just visit the Globe official Facebook page at www.Facebook.com/GlobePH or @EnjoyGlobe on Twitter and Instagram.
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