Generika Drugstore, a pioneer in Philippine Generics, is now part of Ayala Healthcare Holdings Inc.. As such, Generika is in a position to provide even better healthcare services to Filipinos. A pioneer in Philippine generics (they started 13 years ago), Generika now has 630 stores nationwide, and continues to provide safe, high quality, and affordable generic medicines. Their pharmacists provide customers with expert advice – they don’t just dispense drugs.
Gabay Generika is a new line of value-adding services that include free blood pressure monitoring, affordable mobile laboratory offerings, and blood sugar testing. Gamot Guide, the most important aspect of Gabay Generika, is a printed reminder for customers to help them understand how to better take their medicine. Combined with free patient consultations, customers can have all the information they need to safely and effectively use their medications.
Generika’s own Actimed brand is a line of generic medications of the highest quality and is sourced only from reputable manufacturers here and abroad. With Actimed’s drugs passing Current Good Manufacturing Practice (CGMP) standards, the generics they offer are guaranteed to be safe and as effective as their branded counterparts. Actimed will soon include wellness and nutraceutical products such as probiotics and health supplements all at a price point more affordable that what’s on the market right now.
MEDPadala is a digital service that lets Filipinos overseas provide medicine for their family. Through a web platform, gift certificates can be bought and sent via SMS or email. This helps OFWs ensure that their relatives have enough budget for their medicine. The MEDPadala GCs are available in all Generika outlets and via partners including LBC, Ventaja PayRemit, PayVanue, Ayannah, and Beam and Go.
Generika looks ahead
Generika Drugstore aims to have more than 1,000 outlets in the country, with Gabay Generika as their strong anchor for better public service, MEDPadala to improve access to medication, and Actimed as an expanded line of quality medicines, so more Filipinos can improve their well-being.
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Above, Left to Right: Ms. Allyn Sta. Maria (Generika Marketing Manager), Atty. Josette Abarca (Generika Vice President for Finance and Administration), Mr. Jay Ferrer (Vice President for Operations of Generika), Mr. Bryan Posadas,RPh, MBA, Mr. Ted Ferrer (Generika President), Mr. Paolo Borromeo (Head of Corporate Strategy and Development of Ayala Corporation), Mr. Michael Montelibano (Director of Ayala Health) and Mr. Joel Bartolome (Generika National Business Head).
